When it comes to ever-changing social media platforms, influencer marketing is a great way to keep up with the latest trends. How does a brand choose the right influencer and measure their ROI? Here are our tips!

The marketing world has grown extensively from original forms such as print and radio ads. Can these traditional tactics still be effective in this digital age?

While consumer data can be a great tool for personalized marketing, brands are responsible for safeguarding this sensitive information. Here are some of our tips for protecting your customer’s data.

As a local business, you should appear front & center when nearby customers search for your offerings. Here are 4 tips on improving your website’s SEO.

Greenwashing is a deceptive marketing strategy to appear sustainable without actually putting in the work. Here’s why brands should prioritize green marketing efforts instead.

Need to step up your brand’s Instagram game? We’ve narrowed down our top 3 IG features brands should be utilizing in 2022.

As a project manager in the marketing space, a new team, project, or client can be intimidating…where to even start? Here are some of our tips!

With team members & clients all over the US, we’ve had to learn a thing or two about collaborating remotely. Here are our tips for successful marketing across clients, teams, & different time zones.

It all started with a team challenge to create an Indie Instagram… spoiler alert: TikTok took over! Read about our friendly competition and what to expect from our TikTok account.

As marketers, we have to have a strong social media game. This blog covers one crucial factor of a successful social strategy: understanding your audience and using it to your advantage on the right platforms!

Every industry has their own language of various acronyms…and the marketing world is no different! We give our thoughts on common marketing shorthand.

When Hubspot released their 2022 marketing statistics, it made us think about the value of longform content. Let’s break down the importance and execution of longform content for marketers!

Having a killer website is a major aspect of building a brand! From design and content, to back-end coding and SEO, here are some of the details we look for in a successful brand website.

We all want to feel truly valued and appreciated by the brands we shop from, and not just on special occasions! Read our tips on how our favorite brands can continuously make sure consumers are feeling the love.

We’ve all experienced feeling underqualified, lost, or anxious when starting a new position or joining a new team. Here are some of our tips for overcoming your workplace imposter syndrome!

TikTok users want brands to get real and we’re here for it! The platform is changing the marketing game, and we are all learning to navigate it. Here’s how we think brands are appealing to this new wave of consumers.

We have some exciting announcements to share... Indie is now officially part of 1% for the Planet and Google Partner Certified! What does this mean for our team? We dive into the details here.

Last January, we made 6 predictions about what marketing trends would stand out in 2021. Now a full year later, we are looking back to see how we did. Are we marketing fortune tellers? Read to find out.

A few months back, we shared some top places to visit in Burlington, Vermont. For our next blog in this series, we thought it would be fun to go a little further south. Whether you are a local or visitor, read our Remote Worker’s Guide to Charlotte, NC!

As 2021 comes to an end, we are reflecting on a few digital marketing & media spotlights of this past year. From the good, the bad, to even the strange industry moments, check out our list of 5 notable marketing superlatives from 2021!