Specialized Marketeers Committed to ‘Getting it Right’

Indie was born from a belief that the greatest impact is created when unique individuals come together with a common purpose. Each of us brings something different to the table, yet we move toward the goal of ‘getting it right’ instead of ‘always being right’.

  • Molly Baker

    CHIEF EXECUTIVE OFFICER

    Specialized digital marketer with a decade of experience across paid, owned & earned marketing. Brand and agency experience with marketing & advertising technology, media planning & buying, audience development, data strategy, and measurement.

    fun facts
    NYC resident
    Runner
    Skier
    La Colombe enthusiast

  • Maggie Harber

    STRATEGY DIRECTOR

    Specialized marketing strategist and trusted advisor. Passionate about aligning brand purpose with data-driven marketing strategies to drive business growth and build consumer loyalty.

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    Midwest roots, Raleigh resident
    Always ready to try something new
    Survivor superfan
    Lifelong golfer

  • Kat Baker

    CREATIVE DIRECTOR

    Specialized in digital marketing and content strategy. Experience in building brands, developing social media strategies, and creating intriguing content to drive consumer engagement.

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    Raleigh resident
    Yoga teacher
    Music fanatic
    Coffee connoisseur

  • Craig Weinberg

    ACTIVATION DIRECTOR

    Philadelphia farm kid turned NYC media strategist – I rode horses before walking. As a proud girl dad, my days are filled with kitchen adventures and Mario Kart battles where my 10 and 7-year-old constantly school me.

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    NYC resident
    Philly sports fan
    Coffee lover
    Always dreaming about my forever-pending first tattoo

  • Kennon Krieger

    ASSOCIATE STRATEGY DIRECTOR

    Specialized digital marketing strategist with both brand and agency experience. Passion for developing, managing, and executing large-scale, multi-dimensional marketing campaigns.

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    Portland native, Denver resident
    Dog mom to Goose
    Designated fire starter when camping
    Dancefloor legend

  • Anna Sutton

    ASSOCIATE ACTIVATION DIRECTOR

    Specialized in digital media with expertise in Paid Search, Paid Social & Display. Has agency experience in the development, execution and measurement of paid media campaigns.

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    NYC resident
    Loves the beach, hates the ocean
    Peloton enthusiast
    Loves reality TV

  • Sophia Ong

    ASSOCIATE CREATIVE DIRECTOR

    Specialized in digital marketing, creative strategy and aesthetics. Passionate about bringing brand stories to life for consumers. Large scale brand marketer experience managing photoshoots, social, influencer, PR, e-commerce and email. 

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    Raleigh resident
    Dog mom to Rhett
    Passionate about interior design 
    Famous for pasta making skills 

  • Joel Raneri

    SENIOR CREATIVE CONSULTANT

    Specialized in social marketing, content creation and content strategy. Experience in campaign management from ideation and planning through execution and reporting.

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    NYC resident
    Cold Brew Connoisseur
    Movie Theater Devotee
    Always on the hunt for local merch

  • Kelsey Patterson

    SENIOR STRATEGY CONSULTANT

    Specialized in Marketing Operations. Over 10 years of experience with traditional marketing, brand and project management, shopper marketing and retail operations.

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    Native Texan, Louisiana resident
    Mama to 2 humans & 3 dogs
    Astros fanatic
    Not trusted to stir the roux

  • Becca Fair

    CREATIVE CONSULTANT

    Specialized in influencer marketing and content creation with a passion for elevating brand design and messaging. Experienced in campaign management, short form video production, talent casting, and brand building.

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    Raleigh resident
    Yogi
    Fashion lover
    Avid Pinterest user

  • Sidney Lafon

    ACTIVATION CONSULTANT

    Specialized in digital marketing and paid media. Passion for driving brand awareness and conversion through creative content and data analysis to optimize media campaigns.

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    Raleigh resident
    Dog mom to Bodie
    Snowboarder, but hates the cold
    Caffeine enthusiast

  • Hope Stallings

    STRATEGY ASSOCIATE

    Specialized in shopper marketing, brand awareness, and project management. Passionate about building client relationships and creating collaborative partnerships while supporting team members for a successful result. 

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    Raleigh resident
    Football fanatic
    Lavender latte lover
    Superior shopper

  • Amy Metzinger

    CREATIVE ASSOCIATE

    Specialized in graphic design and digital marketing. Passionate about creating innovative and user-friendly visual solutions to help brands evolve and thrive. 

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    Raleigh Resident
    Dog mom to Winnie
    Runner and amateur golfer
    Good cook, bad baker

  • Jessi Scott

    OPERATIONS COORDINATOR

    Specialized in internal operations with a focus on streamlining workflows and optimizing systems to enhance efficiency and support team success. Over 10 years of experience in operational management, event planning, and customer service.

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    Raleigh resident
    Musical Theatre Nerd
    Pilates/Barre Enthusiast
    Enneagram 9